Produce Partners

The Flamingo group not only invests hugely into its own farms, but also into many smaller farms around the world, and in doing so enables over 3,000 smallholders from South America, Asia and Africa to access the European markets with first class produce, grown to exacting standards.

In rural areas of Kenya, for instance, there are over 600 smallholders who have undertaken to grow vegetables for Homegrown. Each group of 15 outgrowers is looked after by a Technical Assistant who gives them all the technical support and training needed to grow vegetables to the high standards demanded by the supermarket.

Farming to the very highest standards with Flamingo’s assistance, these outgrowers can be proud to be commercial farmers with newfound financial security for their families and control over their own livelihoods.